CLAYTON & CRUME FATHER’S DAY CAMPAIGN | 2024
Father’s Day Featuring The Fly Box
-
Our leather goods face their true test when in the hands of 3 fly fishing guides from Kentucky – meet the team at The Fly Box. Eight years ago in Lexington, Kentucky, we crossed paths with 3 anglers who became daily users of C&C leather goods out on the water.
Jonathan, Forrest, and Cy, a father-son trio from Kentucky, are fly fishing guides on the South Holston River in East Tennessee. After a decade of fishing trips to the SOHO river, they decided to leave a lasting mark on the bank of the river by opening The Fly Box.
-
Creative Direction
Photoshoot
Print
Email
SMS
Ad
Social Media -
Design Direction: Leslie Wilkins
Designers: Rosalyn Stuart & Milli Cecil
Hand Lettering: Rosalyn Stuart
Copy Writing: Jeff Arsenault
Marketing: Jeff ArsenaultPhotography: Kate Dearman
Creative Direction: Rosalyn Stuart, Milli Cecil
Location: The Fly Box, South Holston, TN